About

Hola

I’m a multidisciplinary designer and creative strategist with 5 years of agency experience building scalable, user-centered brand experiences across the health & wellness, beauty, and consumer goods industries.
My background spans the end-to-end creative strategy and design of eCommerce content ecosystems including Amazon and Walmart brand stores, A+ content, carousel imagery, and paid ads. I’ve worked closely with cross-functional teams (strategy, copy, retail, media) to ensure every visual experience is rooted in business goals, brand storytelling, and consumer insights.
Beyond public-facing work, I’ve also developed internal brand marketing initiatives, helping companies strengthen their culture and unify their creative identity across teams.
What sets me apart is a blend of strategic thinking, cultural sensitivity, and visual clarity. I now apply these skills to purpose-driven projects, like leading creative direction at a cultural nonprofit as a volunteer art director, and developing a full brand identity and strategy for a wellness entrepreneur.